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Vintage Jurassic Park toy ad from 1993

This Jurassic Park toy ad appeared in a brochure for a supermarket chain called GB (now part of the Carrefour group). It was released right before the holiday shopping in 1993.

Anyway, I still remember flipping through that brochure and just being stunned by that photo. For today’s standards it looks *meh*, but when I was a kid I just could see myself building the same backdrop, put some houseplants and throw some dirt on the floor to get the same set up (but I never did). I loved this particular page so much that I had ripped it out and carried it all around with me nicely folded up. As an early collector I asked my grandmother for her copy of the magazine so I could put a clean page in a binder to keep it safe. Glad I did so I can share it with the rest of the world…

Jurassic Park toy ad (1993)

Those prices are in Belgian Francs, our currency before the introduction of the Euro. In case you’re wondering, this is how much Jurassic Park toys costed back in 1993…

  • Bush Devil Tracker: 13,86 EUR / 15,21 USD
  • Byggis Dino World: 12,37 EUR / 13,58 USD
  • Capture Copter: 20,30 EUR / 22,29 USD
  • Dakin stuffed Dilophosaurus: 22,29 EUR / 24,47 USD
  • Electronic Dilophosaurus: 10,39 EUR / 11,40 USD
  • Electronic Tyrannosaurus Rex: 32,70 EUR / 35,90 USD
  • Jungle Explorer: 19,06 EUR / 20,92 USD
  • Jurassic Park boardgame: 17,72 EUR / 19,45 USD
  • Robert Muldoon: 5,68 EUR / 6,23 USD
  • Stegosaurus: 16,34 EUR / 17,94 USD
  • Triceratops: 18,57 EUR / 20,39 USD
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